John helps brands get to the point and connect. With a background working with some of the world’s leading brand consultancies, his strategic brain and creative flair streamline complex offerings to make them more accessible and relatable. With his business, White Label Words, he works quietly behind the scenes, consulting and copywriting for agencies and direct clients alike. Brands he’s worked with include Canon, CommBank, Optus, Facebook, Learnosity, Covaler, Juventus FC, and the Art Gallery of New South Wales.
— “For me, the exciting thing about Bramp is the potential to get businesses of all sizes not just thinking about the power of brand, but actively approaching it in the right way. I’m hoping we’ll help create opportunities across the board, while making it easier for start-ups in crowded marketplaces to express what they do and champion their niche."